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Tastemaker Marketing

Tastemaker Marketing is focused on using a "Tastemarker" as the spokesperson of your marketing. In having this individual speak on behalf of your brand and/or company, you are able to tap into this individuals followers, influence, and thought leadership.

Though a tastemaker can also be an influencer, tastemakers are one step above influencers as tastemakers are seen as "making" tastes while influences work on creating influence.

Tastemakers are most often found in the arts, fashion, or music because in these industries the artist or the critic are the sole creators of the trends that they create.

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